Monday, November 30, 2009

Amtrak Posters



Train advertising has always been predicated on selling an idea more than the service itself. Ride a train and see the world in style, they promise. Worry-free site-seeing is a noble pursuit, but the reality of train travel hasn't always squared with the sales pitch.

When looking for some letterpress inspiration, we ran across these excellent posters for National Train Day. The designs harken back to the heyday of train travel, perpetuating the romanticism of riding the rails. While Amtrak's brand identity has certainly outpaced its service in recent years, these posters still kinda make us wanna give those rails another chance...

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